As a newly established company, Lighten Style needed an attractive brochure to sell themselves, especially inside the exhibition booth, where there were thousands of competitors. Therefore, an extraordinary cover design would definitely be a winning tool for them. The cover design uses circular diecut holes to create a color contrast with the inside page. It was a very eye catching design that attracted people from a distance. The inside page was designed with a minimal approach to avoid overriding the clarity of important technical information.
